For property owners or real estate investors, online reviews can be a gold mine for determining a property management firm’s efficacy. They can provide concrete insights into how a property management firm has dealt with tenant-related issues, whether it has suitably covered property owner needs, and whether it has maintained an overall good track record. Online reviews can also be a valuable resource for potential renters as well. Should a prospective renter learn of the property management company in charge of a building or residential complex they are interested in, they can use online reviews to gauge whether it is a good fit.